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By: Tabitha Thompson

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Saturday, 22-Mar-2014 08:17 Email | Share | Bookmark
Why I Franchised: A Fitness Business That Looks Out For The Over

Where do you get most of your advice/do most of your research? Tom is the president of fitness business Welcov Healthcare, a $200-million long-term care, assisted living and home health system that is ranked among the 40 largest by the American Healthcare Association. I am a nurse by profession and we have also had success as a previous health club franchisees. As strong leaders, we knew the benefit of surrounding ourselves with experts in the field of fitness and aging adults, franchising and marketing. Welcov Healthcare has been an incredible resource for financial management. We turned to a prominent physical therapist, known nationally for his work, for fitness programming and training. Tom and I also hired key marketing, real personal training ads estate and franchise sales executives who helped catapult Snap Fitness in the fitness industry.

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